Development of TV Pilot Promotion

Development of TV Pilot Promotion Alexander Kjellstad Media Evaluation Pre-Production My task is to create a script of a pilot episode of a new television programme, and also create a double-page spread promoting this pilot. My script must follow the same technical aspects of those seen in professional ones, so for this I am going to use the BBC script template for a drama. First of all, after doing a large amount of research into genre, I have chosen the genre of ‘crime-drama’. For this, I will study other scripts that are already in existence. The scripts I will be looking into will only be ones of the crime-drama genres. Doing this research is going to extend my understanding of what is expected in my script. As my crime-drama is British, I will be studying scripts produced the UK. Some of these include the series ‘Prime Suspect’ and ‘Mid-Summer Murders’. I am going to read scripts from CSI New York (see figure 1) and True Detective to further increase my knowledge of narrative structures within this genre, even though this is not what I will be basing my script on. From my research I developed a list of the layout that is similar within each script: Title Subheadings Scene Action Character Names CUT TO, MIX TO, FADE TO etc. For my genre, I have chosen a crime-drama, this is the most suitable places to be to keep the tension alive, and it would have to be dark, murky places that would chill viewers. The scenes in my script usually take place at night. ‘Prime Suspect’ contains most scenes in the police office at night and also dark bars/ nightclubs etc. For ideas for settings in my script, I researched into other scripts already in existence and similar to my pilot. I ended up deciding in a big city, because there’s always a hidden enigma in a big city and also the idea that everyone has secrets, and that criminals have many places to hide in big cities. It seemed like a good setting for crime-drama, although it is a similar setting to many crime-dramas already in existence. I wanted my whole narrative to be based around ‘Barthes’ theory of narratives. This would suit my pilot perfectly because it’s all about enigmas and having the audience attracted to watch the show to find out the secrets of the characters, and what they contribute to the show. Within the programme ‘CSI New York’ there is many sub-stories in each episode. The show usually keeps the story of a murder and detectives trying to figure out who the culprit is, yet there is also a story just for the viewer to see, usually being the back story of different people who could be the ones who committed the murders. This gives a sense of edge over the detectives, leaving the viewer’s guessing and hinting towards who the murderer is. Bearing in mind, there are many characters who share similarities in the office in CSI. I want my pilot to be like this, with all the characters interlocked in some form, whether working together, married, friends, or even murder ers and their victims. This ended up in the idea that interweaving narratives, where characters have something in common to add to the storyline, and end up in the same situation together as the other characters. This idea for interweaving narratives seemed like a good idea for my pilot, as it would add more effect to the situation that’s happening, and build up the suspense more. True Detective is a very popular television programme in America. To keep the same effect and enigmas as this series has, whilst still keeping a hint of something new and refreshing for the audience to experience. To take a new turn where the audience can guess the culprit, and instead keep them guessing until it is revealed. I have watched a few of the first episodes of ‘True Detective’ (as referenced in figure 2). However, I didn’t want my pilot to be similar and repetitive like some shows in existence already, therefore I am going to use a similar setting, however give it a new story and characters that would appeal to this TV show. To create my characters I am going to use Propp’s Character Theory, this is where the narrative has seven particular roles for characters within it. These roles would be the antagonist, protagonist, the dispatcher, the helper, the donor, a princess and a false hero. In my pilot there aren’t enough characters to cover a ll of these, so I am just applying these roles to a few characters. My main source for creating my script and making it look professional was to use the BBC template (as shown in figure 3 on the right). However I found other sources that would be useful helping me word and lay-out my script. After looking online for other script templates and researching into crime-drama script templates, I have decided to use the BBC template as it is easy to use, and applies to any genre. The BBC template was my primary help as it showed me how to make it professional. At the start of the project, I had to decide whether to keep the perspective behind one main character, or use perspectives of many different characters that are in similar positions. After watching True Detective, I decided to keep a main perspective (my main character) and also have some other small perspectives for a few other characters. Evaluation For my double page spread, I wanted something that would attract an audience immediately as they see it so I decided on a large, centred image. The close-up in the centre of the pages that takes up nearly all the space was my main attraction, because it creates an illusion that there is a different person on each page. I wanted this effect so I centred the photo in the middle of the two pages so when it folded over it would be exactly at the fold. As for the text, I wanted only one small area of text, placed in the bottom left corner because this would leave room for the central image which I wanted to be my central focus. I looked online for more double page spreads for a crime series. The college provided a few page spreads which I liked the style of so I changed the colour scheme to what I thought would look good (yellow, red and black.) I used these because the connotations behind these include romance for red (for my interweaving narratives of the story of love), and also danger for red. For yellow, the connotations include police tape and warning signs etc. The colour scheme suited the crime drama due to the connotations the audiences would get of danger and crime scenes and mystery from the dark colours, red black etc. I used a close up shot on my double page spread because I thought it would be effective on the viewer, as they would like to figure out who the man on the cover is. The effect I wanted to have on the audience was to create mystery in the character. I also got the idea of the close up menacing face from the wolverine poster I found on Google images. I thought the close up would be effective as well as the face split half and half to show my two characters inside one person. Perhaps the readers would like to know why it is split, and read the text and find they interested in watching the show. The close up of characters on poster creates tension. In my project I used many pictures in my double page spread, because I had many pictures to choose from, so I decided to make a police-style pin board, however when I did this I had the problem of not having space for it, I didn’t know where to place this large image. My background was originally meant to be a crime scene (as you can see on the image on the right, figure 4), but the problem with this is that the pin board didn’t look like it was meant to be there, however I wanted to keep it because I spent a lot of time and effort on it. It included 3-5 of my images and I thought it would suite the theme. One of my main strengths to help me throughout the project was using the right images I had to create a professional-looking double page spread. I had many images to choose from when creating my double page spread and I thought this gave me an advantage, I had an option. But choosing from these I encountered many problems ranging from colour, size and layout. However I overcame these by trying different styles, whilst keeping to a similar trait to the page spread I was given. Doing this right, I felt like I satisfied the needs of the audience by getting the design and layout right. I encountered some weaknesses throughout my project also. One of these weaknesses was trying to decide where to put the pictures on my double page spread. Even with the help of the other double page spread I had a completely different genre, so it was hard to decide what pictures would look good, and catch the attention of my audience. After receiving feedback from other people on what would look good on my double page spread, I ended up deciding on a good centred picture. This was a close up of a man with two faces, a metaphor. Another weakness I encountered was my main picture on my double page spread was blurry around the edges, to mend this I used Photoshop to smudge, and did the best job I could to make the edges look fairly crisp. Overall, I believe that I created a fairly good-looking double page spread. I created the layout to look interesting and also hold meaning. These helped me structure my magazine. Whilst creating my double page spread I was wary of what I had to include, trying to make every detail spotless. I believe that overall, the narrative side of my double page spread fits in well with my ‘appearance’ of the double page spread.

Green Case

1. What factors contributed to Andrew Keller starting the biodiesel business? Were you surprised at the reasons he gave for starting the business? Do you think the decision to start the business was wise? Why or why not? There were a number of factors that contributed to Andrew Keller starting the biodiesel business. Keller had always been concerned with the environment. He was interested in coming up with a greener alternative to home heating and fueling. This was a business venture that not many had taken on so Keller felt that it was a good opportunity.There were also some very personal reasons that Keller started this business. Through a phone call one day, Andrew and his wife found out that they would be taking in three children. Keller knew he needed to do something in order to support them and this is why he took on this venture. Yes, some of his reasons he gave for starting the biodiesel business. I figured that his only reason for starting this business was to impact the Ear th in a positive way. It was surprising to read the more personal reasons.I do feel that the decision to start the business was wise. Starting up this business caused him to take a huge risk but sometimes in life you have to do that. If you have a good idea, you need to just go with it because it can turn out to be really successful. 2. Discuss how Andrew Keller is a social entrepreneur. What do you think were his strengths in running the company? What do you see as his main weaknesses? Discuss an action that Andrew undertook that was both good for sustainability and the business.Discuss an action that Andrew undertook that may have been good sustainability but not good for the business. Andrew Keller was not as fortunate financially compared to other entrepreneurs. To many people, the time of the year when Keller started the business may not look very smart but it actually was. Keller’s goal was to test the market and try to get early customers. He learned greatly from this experience. This is known as the soft market entry approach. It gave him the chance to make improvements before the season for home heating began in the Northeast.Due to the fact that most people already have the fueling and heating company that they have made business with for years, it is hard to start up one. Keller was very smart when dealing with customers. In order for him to be successful, Keller needed to educate customers on his product and how it will benefit them. A major strength that helped Andrew with running his company is the relations he had with people. When opening a business, it is almost necessary to you to have connections and Keller definitely did.Another one of Keller’s strength was that he is great marketer. He was really good in finding ways to reach out to his customers. His main weakness has to be that he was more focused on how he was benefitting the environment and the social aspects of it rather than the profit he was making. He neglected the fi nancial side of the business. An action Keller took that was both good for the sustainability and the business was when he started the Congreenience store. It promoted the sustainability for the company, educated more people, and brought much more business.Keller was always focused on doing the right thing for environment which was good for the sustainability but not always good for the business. He wasn’t very much focused on making profit. 3. Do you think that Andrew Keller is well suited to be a successful entrepreneur, why or why not? I do think that Andrew Keller has the potential to be a successful entrepreneur, but he does lack some qualities that are necessary for an entrepreneur to have. He definitely has the knowledge and skill but doesn’t really have the mindset that entrepreneurs should have.One of the main reasons Keller started this business is because he was concerned with the environment but in reality, it is not only about that. Keller should have been more concerned with the profit side. A successful entrepreneur is usually very much focused on becoming successful and making a lot of money and I think that Keller wasn’t really focused on that as much as he should have been. I do not think he is well suited enough to be a successful entrepreneur.He does have certain qualities that are good to have but he needs to be more aggressive with the business and not just the sustainability of the company. 4. What similarities do you think a sustainable business start up shares with a â€Å"normal business† start up? What differences do you think there are? Discuss an example of a business challenge that both Simply Green and a conventional fuel dealer share? Discuss an example of a business challenge that was unique to Simply Green and would not have impacted a conventional fuel dealer from the chapter.A sustainable business and a normal business have many financial similarities. They both start out needing capital. Also, th ey need to come up with a marketing strategy to plan how they are going to educate customers on their product. A business plan is also necessary in order to be successful and make profit. Differences include the fact that a sustainable business focuses on the sustainability of the environment and the company and a normal business does not do that. Unlike a normal business, a sustainable business looks for employees who care about the environment.A challenge that both Simply Green and a conventional fuel dealer share is the licensing and regulatory process of entering the fuel industry. Every fueling and heating company has to be regulated. A challenge that was unique to Simply Green and would not have impacted a conventional fuel dealer from the chapter is that Simply Green was entering a market that is very competitive and most people stay loyal to their fuel dealers for very long. Since Simply Green is a sustainable company, it is much harder for them to attract customers.Simply G reen had to put it more effort when selling their product to customers. 5. Discuss the charitable actions that Simply Green took in regards to customer accounts from failed fuel businesses in a triple bottom line context. Was this a smart business move? Why or why not? Simply Green was known for serving the community and this is a way they built their customer base. Several fueling companies went out of business and Simply Green took it into their hands to service the customers of these companies who are now out of business. They helped people in need.This was definitely a smart move because all those companies’ customers were now Simply Green customers. For their charitable actions, they received an award as well. This made them more popular and brought them more business. 6. Explain how Andrew Keller used low cost public relations to educate potential customers and promote Simply Green. Simply Green used different types of marketing strategies and public relations to educat e potential customers. Their main focus was to do this without spending too much money. They did this by going almost any place to talk to people and promote their product.Andrew Keller said, â€Å"We didn’t care if it was a first graders’ classroom that we were going to, we would go in and talk. † 7. Describe how you might use personal contacts to start a business venture. What would that involve? How would you start? What type of people would be most useful to draw on for information and resources when starting a sustainable business? When starting a business, it is always important to have connections. I would use personal contacts to start a business venture because you may know someone who knows someone and that is how you form connections.When starting a business, you need as much help and information you can get so you need to take advantage of people who you think may be able to provide that information. I would start by listing names of people who I thi nk may have useful information for me. People who have already opened a business and been successful with it would be the most useful. Also, it is important to be willing to talk to anyone. As Andrew describes it, â€Å"it was important not to be afraid to ask people that might know somebody or that might have an in with somebody that might have information we were looking for. †

Native American Genocide Essay - 1057 Words

Native American Genocide project Essential Question: Why do terrible things happen and what can be done about it? The genocide I want to research is the Native American. I would like to research this because I have always been interested in Natives/Indians since I was little and I want to know how cruel it was for the Natives and why the Americans wanted to kill them and use them as slaves. Many people have said that the natives have had the worst genocide of them all. The Natives Culture, land, Natural resources, and their very lives were taken away from them. As wave after wave of the Europeans came to America, all of the natives were forced off of their land. Fifty years after Christopher Columbus had landed in the Bahamas, the†¦show more content†¦Since the Natives stood in the way of unlimited access to North America, the english said that they had to be eliminated, and so they were. There is no Exact place that this Genocide had taken place. The targeted Native American groups are Aztec, Arawaks, Taà ­no, Creek, and more. They were targeted because the americans and the spaniards exploded in population and and they just wanted to expand for more land, Which wiped out most of these native American groups and also made some groups go extinct. The people that targeted these groups were the Europeans, Spaniards, spain, and the Americans. After the genocide the natives and the americans signed an agreement to fair rights and other things. The ones responsible were not punished and the genocide is not ongoing. In 1703, Massachusetts had made the law that gave people the right to shoot any Native that they come across. This pattern of cruelty was repeated over and over again through New England. By the 1800s, 95 percent of the Native Americans have been killed and this genocide had taken the length of 100 years. In 1830, a year after Andrew Jackson was elected president in 1829 the United States Congress had passed the Indian Removal Act. The act had ordered the Native Americans to be relocated in the west. Thousands of Natives from the Southeast and Southwest were rounded up and moved to the west. The government had taken the land and had forced them to march into Kansas, Nebraska, andShow MoreRelatedNative American Genocide Essays1362 Words   |  6 Pagesgroup;bre. forcibly transferring children of the group to another group.br(Destexhe).brbrIn this paper, I will argue that the act of genocide as here defined, has been committed by the United States of America, upon the tribes an d cultures of Native Americans, through mass indoctrination of its youths. Primary support will be drawn from Jorge Noriegas work, American Indian Education in the United States. The paper will then culminate with my personal views on the subject, with ideas of if and howRead More Holocaust vs. Native American Genocide Essay961 Words   |  4 Pages The term genocide brings awful things to mind. For most, it probably directs their attention towards the Holocaust; this was definitely a gruesome and obvious example of genocide, but there are many others with great similarities that are not very well known. One of these is the decimation of the Native American population by the European settlers and the atrocious things that were done to them such as the trail of tears following the Indian Removal Act of 1830 during the settling of North AmericaRead MoreHow is the extinguishing of the Jewish and Native American races similar?1743 Words   |  7 PagesI will be researching extinguishi ng of the Jewish and Native American races; the reasoning behind the atrocities, the suffering, and the aftermath. Both groups of people were stripped of their rights. The Native Americans were simply denied their rights and in Germany, during World War II, the Jewish population’s rights were taken away. The plight of the Native American expanded over a longer time period, but there race was practically eradicated. The systematic state-sponsored murder of six millionRead MoreThe Color Of Violence Haunani Trask Analysis1412 Words   |  6 Pagesvoice to enlighten those who have a misconception of the United States. She defines our country as â€Å" a country created out of genocide and colonialism† (9). She supports her claim by informing us about ill health, militarization, and racism. In order to do so, she uses logos, ethos, pathos, and structures her essay by using cause and effect. Trask also structures her essay by dividing it in three parts. She first prepares t he reader, then makes claims that are supported by evidence such as statisticsRead MoreAnalysis Of The Book Of Cannibals 1008 Words   |  5 PagesYucatan almanacs. Cultural genocide of this sort is not rare by any means; imperialism leaves a trail of extinct and dying cultures in its wake. The cannibalistic metaphor in Montaigne’s â€Å"Of Cannibals† as well as the essay itself illustrate how history is shaped by dominant narratives, made even more evident in King’s discussion of attitudes towards Native Americans in The Inconvenient Indian: A Curious Account of Native People in North America. Montaigne’s description of natives consuming the defeatedRead MoreCapitalism And Colonialism’S Links As Pillars Of White1582 Words   |  7 PagesCapitalism and colonialism’s links as pillars of white supremacy contribute to the racial exclusion and exploitation of certain racial groups, such as Native Americans and Black people. This can be seen through the timeline of North American history, but also farther back in the history of European settler colonialism throughout Europe and into other nearby continents. The methods of decolonization employed by various racial groups affected by colonialism interact with one another in various waysRead MoreArgumentative Essay On Columbus Day1400 Words   |  6 Pages#8577424 Argumentative Essay AP English 4B/ Jenkins October 3rd, 2017 Columbus Day: Celebrating Genocide, Rape, and Enslavement Since 1492 Columbus Day! The second Monday in October. A day celebrating Christopher Columbus, which everyone rejoices because no work! A cherished day off. However, keep in mind what we are celebrating on this day. The man who this day honors, celebrates, glorifies, is no hero. He did not discover America. He was not, in any way, a person who should be respected orRead MoreEbony And Ivy By Craig Steven Wilder Essay1122 Words   |  5 Pagesand cultural genocide. Craig Steven Wilder’s book Ebony and Ivy gives insight into the intriguing beginning of America’s colleges. Wilder focuses mostly on the impact and treatment of both the Native Americans and African Americans within the beginnings of colonial universities, but within these statements, one can see how dramatically the American college system developed in these early years. The book has excellent reviews. In an article posted on December 1, 2014 the African American Review statesRead MoreNative American Genocide5146 Word s   |  21 PagesWas U.S. Policy Toward Native Americans During the Periods of Expansion, Colonization, and Early U.S. an act of Genocide ? â€Å"To conquer a nation, one must first disarm its citizens.† - Adolf Hitler, 1933 Abiona Yemane US History Ms.Brown Section F Independent Research Project 4 June 2014 Introduction In August of 1492 Columbus set sail from Spain hoping to soon arrive in Asia, but a few months later he arrived in the Bahamas and claimed it as new land. HeRead MoreJake Carlson. Cullen, Engc 1101-33. Argumentative Essay.1370 Words   |  6 PagesJake Carlson Cullen, ENGC 1101-33 Argumentative Essay 03/19/2017 1376 word count The United States’ Admission of Guilt for the Invasion of Native American Land Americans hunted, imprisoned, raped, and murdered Native Americans. Cherokees surviving the onslaught were forced on a 1,00-mile march to the established Indian Territory with few provisions. Approximately 4,000 Cherokees died on this â€Å"Trail of Tears†. (Library of Congress 1) In the 16th century Europeans began to make appearances in North

Vietnam War And The Second Indochina War - 2792 Words

1. Describe and assess the US involvement in Vietnam during the Truman, Eisenhower, Kennedy and Johnson administrations. Your discussion must include (but not be limited to) an analysis of the decisions of 1953-54, 1963, and 1964-65. To understand the Vietnam War and its role as a proxy war in the escalation of arms and ideological chasm between the United States and the Soviet Union, it is important to consider its beginnings. While many consider the Vietnam War a single, continuous phase of conflict, my essay will attempt to discuss it as two separate ones (the First Indochina War and the Second Indochina War) in order to better understand how the different administrations took upon military and political decisions, often changing the strategy of U.S. involvement. The First Indochina War began during the latter half of the 1940s and continued into the early part of the 1950s, during the Truman administration. The conflict was directed through the Viet Cong, a communist national liberation front aided by the North (which received aid from the Soviet Union and China), interested in ensuring South Vietnam was established under the tenants of communism. Their attacks against the government of South Vietnam trigger ed a vision of expansionary communism, which forced the United States government to consider the freedom of South Vietnam as important within a larger containment strategy. Containment stemmed from domino theory—largely under Eisenhower—which assumed that if oneShow MoreRelatedConsequences of Vietnamese Victory Against the French in Periods 1954-19641707 Words   |  7 Pagesconsequences of the Vietnamese victory against the French for Indochina in the periods 1954-1964. The Vietnamese victory against the French at the battle of Dien Bien Phu in 1954 brought about dramatic changes to Indochina. These changes took place in the Geneva Conference which shortly happened after the battle of Dien Bien Phu. General Vo Nguyen Giap and Ho Chi Minh who were the Vietminh’s leader had only one goal and that was to unify Vietnam and declare independence from colonial rule but howeverRead MoreThe Vietnam War1402 Words   |  6 PagesThe political instability in Vietnam from 1950 to 1975 between the communist North Vietnam and anti-communist South Vietnam during the Cold War era has led to the United States’ inevitable intervention in Vietnam. The main motivators for the United States’ incremental decision to intervene and commitment in Vietnam can be viewed as an accumulation of socio-political, political and economic catalysts. In recognition that there were many other factors that may have contributed to the U.S’s involvementRead Mor e The Vietnam War Essay1721 Words   |  7 PagesThe Vietnam War The Vietnam War was caused by many factors that contributed to the warfare in Vietnam during the years of 1959 to 1975. Most factors were the beliefs held by people who wanted to change or to prevent Vietnam becoming an Independent Country. Many people suffered due to these beliefs and policies and that the Vietnam War is now considered as one of the most distressing moments in the 20th Century. So why did the US become involved in the Vietnam War? What was Ho Chi Minh thinkingRead MoreThe American Role During The Vietnam War Still Sparks Much Debate Today1390 Words   |  6 Pagesthe Vietnam War still sparks much debate today. There is a sharp focus on the Americans role in the Vietnam War because of the tragic end for the South Vietnamese. The United States faced much criticism world wide through literature during the war that continued after the war ended in 1975. The American governments reasoning for getting involved was to prevent the spread of communism in South Vietnam and t o essentially prevent the domino effect. South Vietnam had no hope of winning a civil war againstRead MoreThe Second Indo China War947 Words   |  4 PagesThe Second Indo-China War, which is commonly referred to as the Vietnam War around the world and in the United States (US), pitted two very different nations against each other. This fight represents the modern day version of the biblical story of David versus Goliath. The United States at the time possessed the most technically advanced military in the world utilizing the latest high-tech equipment. The Democratic Republic of Vietnam or North Vietnam (DRV) was only a semi-industrialized nation strugglingRead More The Impact of the Media on the Vietnam War Essay1710 Words   |  7 PagesThe Impact of the Media on the Vietnam War This essay will discuss to what degree the media can be blamed for the United States’ loss in the Vietnam conflict ending 1975. It will be based predominantly on key written resources on the subject, but it will also contain - by means of an interview - certain first-hand observations from a Vietnam War veteran. For the sake of conciseness, and in order to focus the bulk of the content on the main topic, this essay will make certain assumptionsRead MoreThe Great Downfall During The First Indochina War1033 Words   |  5 Pagesgreatest downfall during the first Indochina War. During President Franklin Roosevelt’s time in office, it has become apparent that he held great hostility towards the French colonialism in Southeast Asia, even declaring to his secretary â€Å"The case of Indochina is perfectly clear, France has milked it for one hundred years, the people of Indochina are entitled to something better than that.† A trusteeship is what President Roosevelt had in mind, this scheme would see Indochina taken away from France andRead MoreEssay on Vietnam and the Indochina Wars916 Words   |  4 PagesThe South East Asian country Vietnam became a Cold War battleground for the Second Indochina war which involved both the US and Russia’s interests. Once again it was the Capitalist struggle against Communism. The Vietnam War was a direct result of the USSR’s and China’s communist presence and pressure. America feared a chain reaction was occurring among the other Asian countries that made them change to communism one by on e. America wanted to prevent this from occurring and that is why they wereRead MoreThe Secret Of The Vietnam War1144 Words   |  5 PagesMost Americans are aware of the Vietnam war, but have never heard of the Secret War in Laos. The War in Laos was the first of it’s kind; it was the CIA’s first ever paramilitary operation during the Cold War. My family is connected to the time period of the Cold War because my grandfather was sent to a prison camp by the Communists after the US withdrew from Indochina. My family was affected by the event because after escaping the camp and seeking refuge in Thailand, my grandfather immigrated toRead MoreVietnam War : A Side Of View988 Words   |  4 Pages Vietnam War: Another Side of View Growing up in the late 1980s in Vietnam, I was getting a more comfortable life than my parents when the economy of Vietnam was on the way of recovery after the Vietnam War. I did not know much about Vietnam War and what my grandparents and my parents had witnessed and experienced. When I was in Vietnam, I have been told repeatedly that it was a 20-year-Resistance-War against America from 1954 to 1975 between the government of South Vietnam and North Vietnam. My